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This is one question I’ve been asked multiple times by trainees whenever I’ve conducted my LinkedIn training sessions for various senior executives across the globe. The typical query is that, “I just don’t know that person, so why should I connect with him/her?” Well, for starters, LinkedIn is not Facebook. The one goal to keep... Continue Reading →
If you’re in two minds about creating a company page on LinkedIn, check out these benefits that you can avail of by creating a company page to represent your brand on LinkedIn.
Does it make more sense to stick to a LinkedIn profile or create a company page for your start-up?
Using the right hashtags can help extend the reach of your content on LinkedIn.
Do you know what is the most popular activity on LinkedIn? Yes, it's viewing profiles! The fact that a huge number of recruiters are on LinkedIn and that they view dozens if not hundreds of profiles each day might be tilting the scales in favor of this metric. Nevertheless, this makes keeping your profile updated... Continue Reading →
This is the concluding part of this series that focuses on building relationships. This parameter primarily revolves around strengthening your network by connecting and establishing trust with decision makers. Personally, I feel this is among the most critical parameters for sales personnel looking to have a strong impact on LinkedIn. As per a LinkedIn survey,... Continue Reading →
In the third part of this series, we will be focusing on how to engage with insights to improve your social selling index (SSI) score on LinkedIn. The earlier two parts of this series can be accessed here and here. The third parameter mentioned by LinkedIn for improving your SSI score is based on your... Continue Reading →
This is the second part in the series of posts on improving your SSI score on LinkedIn. The first post on “What can you do to establish your professional brand on LinkedIn” can be read here. The second parameter mentioned by LinkedIn for improving your SSI score is based on your ability to find the... Continue Reading →
In a previous post, I’d written about what social selling entails and how to find out your social selling score (SSI) on LinkedIn. In this series of posts, we’ll explain how you can improve your SSI score based on parameters defined by LinkedIn. LinkedIn’s SSI score is calculated on the basis of four parameters, namely,... Continue Reading →
Just Being Resourceful! 